Precious metals have been an integral part of the
Indian culture. Most common of them are gold and silver. It does not matter
what religion you come from, you are likely to see a lot of gold and silver in
the Indian culture. The prices of gold and silver do not really matter. People
will buy jewellery despite the high rates.
The tradition of buying gold and silver during festive
occasions began with the intent that it would be useful during a financial
crisis. You could easily sell some gold or silver in order to get cash. With
the availability and access to numerous investment options, precious metals are
rarely purchased with the intent to sell them off when times become tough. The
gold and silver coins and bars have replaced jewellery as an investment option.
Gold and silver coins and bars are easy to get and
easy to store. They come packaged securely and you rarely handle them. It
decreases the chances of the coins and bars becoming tarnished or damaged. Another
important factor that drives people to buy gold and silver coins and bars is
the purity. The entire metal used in the making of the bar or coin can be made
to be 99.99% pure.
Gold and silver coins and bars are considered
auspicious to buy during traditional Indian festivals and are also a great
gifting option. The coins and bars are embossed with various designs, the most
common being images of Gods and Goddesses. The designs can be customised to be
embossed with names, dates, symbols, flowers and more.
Dhanteras is a festival meant to buy precious metals.
Other than buying jewellery people buy items in silver that they can use, such
as kitchen utensils. It is considered an auspicious time to invest in metals.
People also line up to buy gold and silver coins and bars. During Diwali,
buyers generally look for coins embossed with the image of Goddess Laxmi.
Gold and silver coins and bars are an excellent
gifting option in the Indian culture. People generally gift silver when a baby
is born and gold for other events such as weddings, engagements, promotions,
house warming parties and many more. Gold and silver coins embossed with images
of Goddesses are considered lucky charms. Generally, students are gifted silver
coins with the image of Goddess Saraswati, before any big exam.
If a festive
occasion requires buying precious metals, then people will queue up to get
their gold and silver coins and bars!
No comments:
Post a Comment